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BandEdge
AI-Native Creator Economy Platform

Building India's AI-Native Creator Economy Platform

Connecting artistes, creators, brands, venues, events & audiences through discovery, representation, content, live experiences and IP growth.

The future of entertainment is no longer built around bookings. It is built around creators.

platform.bandedge.in
+18%

12,480

Talent Discovery

active

500+

Artiste Management

+9%

1,340

Event Opportunities

avg

4.2x

Creator Growth

Ecosystem activity

Bookings · Content · Reach

AI activity feed

  • Discovery

    AI matched 6 Sufi vocalists to a Kolkata wedding brief

  • Brand

    Retail launch campaign confirmed with 3 creators

  • Live

    Festival line-up of 8 artistes scheduled

10,000+

Live Performance

320

Brand Collaborations

₹—

Revenue Tracking

100M+

Community Building

15+

Years of Experience

10,000+

Events Delivered

10,000+

Performers Programmed

6,500+

Creators Curated

Kolkata

Headquartered

Why we exist

More than a booking agency — an infrastructure layer

BandEdge is an AI-native creator economy platform helping artistes, creators, brands, venues and audiences create value together through discovery, representation, content publishing, distribution, live performances, influencer marketing, brand collaborations and intellectual property development.

  • For brands, BandEdge provides access to talent.
  • For creators, BandEdge provides access to opportunity.
  • For the industry, BandEdge is building infrastructure.
The BandEdge Platform

Eight systems. One creator economy.

A connected technology platform spanning discovery to distribution — built to grow talent, power events and create long-term value across the ecosystem.

Discovery

AI-led discovery of artistes, creators and performers.

Representation

Structured representation and opportunity management.

Content Publishing

Helping creators publish, build audiences and grow their brand.

Distribution

Connecting content and talent to the right platforms and audiences.

Career Building

Enabling long-term careers, growth and sustainability.

Asset & IP Building

Building intellectual property and creative assets.

Tour Management

End-to-end tour planning, logistics and execution.

Brand Collaborations

Meaningful brand partnerships and collaborations.

The shift

From a boutique agency to an AI-native platform

The same fullstack — booking, management, A&R and distribution — rebuilt on autonomous agents and a reverse bidding engine. Humans move to where they matter most: on-ground execution.

BandEdge PastWeb2
Artiste BookingHuman agents
Artiste ManagementHuman agents
Artiste A&RHuman agents
Content DistributionBandEdge Music — Believe, IPRS, RMPL, PDL

Fullstack via human agents, without using any technology.

SlowChaoticInefficientManual channelsNon-scalableRegionalNo value generatedBoutiqueOpaque & corruptTransactionalHigher CACLower LTVLower ARRB2B2B · B2AWeb2 focused
BandEdge FutureWeb3 compatible
Artiste BookingEdgent
Artiste ManagementManedger
Artiste A&RTalentZ’Own
Content DistributionCreatorZ’Own

AI-native autonomous agents and a reverse bidding engine — only on-ground execution by human agents.

Fast Autonomous Efficient Omni-channel Scalable Real IP value generated Global model, hyperlocal execution Transparent & honest industry SSOT Sticky Lower CAC Higher LTV Higher ARR Land & expand B2B2B · B2B · B2F · B2A · B2C Web3 compatible
Who we work with

Talent-led experiences for every audience

01

Corporate Clients

Annual days, award nights, dealer meets, product launches, leadership summits and employee engagement programs.

02

Weddings & Families

Sangeet, mehendi, haldi, cocktail nights, receptions, after-parties and destination weddings.

03

Colleges & Institutions

College fests, freshers, farewells, youth festivals, campus concerts and celebrity nights.

04

Hotels, Clubs & Venues

Weekend entertainment, DJ nights, live music, celebrity nights, New Year events and guest engagement.

05

Brands & Retail

Store openings, mall activations, product launches, influencer campaigns and brand promotions.

Don't see your category?

Tell us about your event
Talent solutions

Find the right talent for the right audience

Singers & Live Music

Bollywood singers, regional artistes, Sufi performers, acoustic acts, live bands and fusion performers.

DJs & Party Entertainment

Corporate DJs, wedding DJs, club DJs, celebrity DJs and festival DJs.

MCs & Anchors

Corporate anchors, wedding MCs, event hosts, conference moderators and stage presenters.

Celebrities

Actors, singers, influencers, public figures, motivational speakers and celebrity guests.

Content Creators

Event reels, UGC creators, influencer collaborations, launch-day content and social media coverage.

Why BandEdge

Finding talent is easy. Finding the right talent is the edge.

BandEdge combines industry relationships, audience understanding and event execution experience to recommend talent that matches your event objective, audience profile, city and budget.

From artiste shortlisting and commercials to coordination, contracts, riders and on-ground support, BandEdge acts as a single point of contact for your entertainment requirement.

Right-fit matching

Talent matched to objective, audience, city and budget.

Transparent commercials

Clear pricing and a professional booking process.

Contracts & riders

End-to-end contract and rider management handled.

Single point of contact

One team coordinating everything, on and off ground.

FAQ

Frequently Asked Questions

BandEdge helps clients book singers, DJs, celebrities, MCs, live bands, influencers and content creators for events and campaigns.

Yes. BandEdge is headquartered in Kolkata and delivers events across India and around the world.

Yes. Share your event type, audience, city and budget, and the team will recommend suitable options.

Yes. BandEdge supports celebrity appearances, performances, launches, campaigns and private events.

Planning an event?

Let BandEdge help you find the right talent for your audience.

[email protected]